And follow it up with a sentence of two about your services and their relevance to your ideal customer. Visitors should know what you're about before they scroll further.
Describe the problem your potential customers are facing. What are the pain points? Why are they looking for help?
What solutions have your potential customers tried already? Why haven't they been working?
How do you help solve this problem? Why are you the best choice for their needs?
The first step customers take with you towards the solution
The second step they take with you towards the solution
Their final step. Ideally this is already the outcome.
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Lorem ipsum dolor sit amet, consectetur adipisicing elit. Autem dolore, alias, numquam enim ab voluptate id quam harum ducimus cupiditate similique quisquam et deserunt, recusandae.